Brown County Demographics

Wisconsin Latino Family and Youth Study: Brown County Demographic Snapshot

Total Latino Population and its Growth over Time

The Latino population of Brown County has in-creased more than thirteen-fold since the 1990 Census, and its share of the county population is now ten times larger than 25 years ago.
Since 2000, Brown County’s population has risen 13% while the Latino population has more than doubled; the increase among Latinos has accounted for 40% of the county’s population gain.
Total Latino Population Brown County

Total Latino Population Brown County


  1990 Census 2000 Census 2010 Census 2014 Estimate
Population Number Percent Number Percent Number Percent Number Percent
Total 194,594 226,778 248,007 256,670
Latino 1,525 0.8% 8,698 4.0% 17,985 7.3% 20,580 8.0%

 

Municipalities with Highest Percentages of Latino Residents, Brown County, 2010-2014¹

Municipality Estimated Population Estimated Latino Population Pct. Latinos Pct. of Latinos in Co.
Green Bay city 104,574 13,422 12.8% 69.1%
Bellevue village 14,936 1,536 10.3% 7.9%
Wrightstown village 2,894 266 9.2% 1.4%
Allouez village 13,948 915 6.6% 4.7%
Howard village 18,313 1,103 6.0% 5.7%
Wrightstown town 2,409 143 5.9% 0.7%
Rockland town 1,715 75 4.4% 0.4%
De Pere city 24,216 1,047 4.3% 5.4%

Based on the 2010 – 2014 American Community Survey (ACS) estimates, one in eight residents of Green Bay are of Latino origin. More than two-thirds of the county’s Latinos live in the city, with most of the balance in seven other municipalities.

¹Five-year ACS data for 2010-2014 is the only source of municipality-level estimates more recent than the 2010 Census for many demographic, social, and economic characteristics. Because of margins of error, caution should be exercised in drawing conclusions from the ACS for small areas.

Latino Population by Census Block, Brown County: 2010

Latino Population by Census Block, Brown County: 2010

Block-level maps, available only from the decennial Census, reflect the higher numbers of Latinos in the areas east of downtown Green Bay; the southeast part of the city near U.S. Highway 141 and County V; and east of the I-43/Highway 57 interchange. The map also shows scattered populations of Latinos through most of the other municipalities in Brown County.

Age and Sex Patterns

Population by Five-Year Age Groups, Non-Latino and Latino Population, Brown County, 2014

Population by Five-Year Age Groups, Non-Latino and Latino Population, Brown County, 2014

Population by Five-Year Age Groups, Non-Latino and Latino Population, Brown County, 2014

Comparing the age structure of Brown County’s non-Latino and Latino populations indicates their very different age distributions. In 2014:

  • 25% of the non-Latino population was ages 0-19, while the comparable Latino percentage was 47%.
  • 33% of the non-Latino population was ages 20-44, while the Latino percentage was 38%.
  • 28% of the non-Latino population was ages 45-64, while the Latino percentage was 13%.
  • 14% of the non-Latino population was ages 65 and older, while the Latino percentage was 2%.

The median age for the county’s non-Latino population in 2014 was 38.7, while the median age of the Latino population was 22.0, or nearly one-half that of non-Latinos.

Male to Female ratios in Brown County 2014

Male to Female ratios in Brown County 2014

The male:female ratios of Latinos are higher than the corresponding ones for non-Latinos. For all ages in Brown County the ratio of Latino males to females is 112 to 100; among non-Latinos, there are fewer men than women. High male-to-female ratios are particularly evident in the prime working age categories of 20-44 and 45-64.

Housing and Household Patterns

 

 

Given that the Latino population is younger, it is not surprising that the proportion of Latino-headed households who are renters is much higher generally than among non-Latinos. In Brown County, two-thirds of Latino-headed households rent, compared to one-third of non-Latino households.

Latino and Non-Latino Households by Owner/Renter Status, Brown County, 2010-2014
  Latino
Households
Non-Latino Households
Tenure Estimate Percent Estimate Percent
Owner occupied 1,384 33% 64,218 67%
Renter occupied 2,769 67% 31,334 33%


Latino and Non-Latino Households
by Housing Type, Brown County, 2010-2014
Units in Latino
Households
Non-Latino Households
Structure Estimate Percent Estimate Percent
1 1,925 46% 68,535 72%
2 to 4 809 19% 8,922 9%
5 to 9 893 22% 6,825 7%
10 or more 382 9% 10,215 11%
Mobile home 140 3% 1,050 1%

 

 

 

With a higher share of renters than owners, Latinos also tend to be more likely to live in multi-family than single-family housing units. In Brown County, one-half of Latino-headed households live in multi-family housing (structure with 2 or more units), compared to only one-quarter of non-Latinos.


The Latino population tends to live in family households at rates greater than the non-Latino population. In Brown County, nearly one-half of Latino households are married couples with children, and another nearly one-quarter are single parents with children. In contrast, non-Latino family households tend primarily to be made up of married couples without children in the home (influenced by the age pattern: many of these couples are likely “empty nesters” whose children have grown and moved away) and single people living alone.

Latino and non-Latino Households by Type, Brown County, 2010-2014
  Latino
Households
Non-Latino Households
Household Type Estimate Percent Estimate Percent
Family households: 3,405 82% 61,569 64%
Married couples, no children 361 9% 28,672 30%
Married couples, with children 1,886 45% 19,440 20%
Single parent with children 974 23% 8,505 9%
Other families 184 4% 4,952 5%
Nonfamily households: 748 18% 33,983 36%
Householder living alone 471 11% 27,400 29%
Householder not living alone 277 7% 6,583 7%

 

Average Family Size Adults and Children, Brown County 2010

Average Family Size Adults and Children, Brown County 2010

Because more Latinos live in family arrangements and, more often than not, have children in their households, their average household and family sizes are larger than those of non-Latinos. In Brown County, the average Latino-headed family has just over 4 members, while non-Latino families average about 2.9.

Virtually all of the difference in average family size is due to more children being present in Latino families

Immigration and Countries of Origin

 

 

 

In Brown County, two of every five Latino residents were born in Wisconsin. A nearly equal proportion are estimated to have been born in foreign countries. (At the state level, 64% of Latinos were born in the U.S.—45% specifically in Wisconsin—and 30% were foreign-born.)

Latinos by Place of Birth and Nativity, Brown County, 2010-2014
Place of Birth Total Percent
Born in Wisconsin 7,670 40%
Born in another state in the U.S. 3,347 17%
Native; Born outside the U.S.* 1,088 6%
Foreign Born 7,310 38%

*Includes Latinos born in Puerto Rico, and those born in other countries who have at least one U.S. parent


 

Latino Country/Regions of Heritage, Brown County, 2010-14
Country/Region Total Percent
Mexico 14,043 72%
Puerto Rico 1,886 10%
Central American 1,649 8%
South American 416 2%
Others 1,421 8%

 

 

 

Nearly three of four Latinos in Brown County identify Mexico as their country of heritage or origin, and ten percent report Puerto Rico. Other Central and South American countries and some Caribbean nations (e.g., Cuba, the Dominican Republic) account for the balance.


Citizenship status, Latino population, Brown County

Citizenship status, Latino population, Brown County

With regard to citizenship status across the past 25 years, immigration to Brown County during the 1990s was robust, producing a sharp rise in the number and percent¬age of non-citizen Latinos, and a consequent decline in the percentage of native citizen Latinos (even though numeric increases were strong). However, over the past 15 years the percentage of native citizens rebounded, with a resulting decline in the share of non-citizens.

Language Ability

 

 

 

In Brown County, one-fourth of Latino residents reported speaking only English at home, while nearly three-fourths report speaking Spanish as their primary home language.
Among those who use Spanish at home, seven out of ten reported also speaking English “very well” or “well.”

Language Spoken at Home, and Self-Identified English Ability, Latino Population, Brown County, 2010-14
Language Spoken at Home Estimate Percent
English only 4,154 25%
Spanish 12,414 74%
Other language 94 1%
Of those that speak Spanish at home, they also report that they:
Speak English “very well” 6,045 49%
Speak English “well” 2,453 20%
Speak English “not well” 2,340 19%
Speak English “not at all” 1,576 12%

Note: Universe for this measure is population 5 years of age and older


Labor Force

Labor Force Participation and Status, Population age 16 and older, Brown County 2010-2014

Labor Force Participation and Status, Population age 16 and older, Brown County 2010-2014

In looking at employment among Latinos and non-Latinos, in Brown County the participation rates in the labor force are very similar. Because non-Latinos are relatively older, it is not surprising to see a higher percentage for those not in the labor force. State-wide, Latinos’ corresponding labor force percentages were 64% employed, 7% unemployed, and 29% not in the labor force.

Employment Status by Sex for Latino Population 16 years and over, Brown County, 2010-2014
  Total Male Female
Employment Status Estimate Percent Estimate Percent Estimate Percent
Employed or in Armed Forces 7,520 65% 4,646 75% 2,874 53%
Unemployed 703 6% 393 6% 310 6%
Not in labor force 3,339 29% 1,151 19% 2,188 41%
Top Five Industries of Employment for Latinos, Brown County, 2006-2010
Industry Estimate Percent
Manufacturing 2,648 43%
Entertainment, recreation, accommodation, food services 855 14%
Retail Trade 569 9%
Education, health care, social assistance 430 7%
Agriculture, forestry 423 7%

 

 

 

In Brown County, more than four out of ten Latinos reported being employed in manufacturing in the latter part of the last decade. Statewide, the percent in manufacturing was only 25%, with higher shares in the education, health care and social assistance (14%) and entertainment, recreation, accommodation and food services (15%) categories.


²The years 2006 – 2010 are the most recent period for which occupation-by-industry estimates are available.

 

Education

Educational Attainment, Latino Population age 25 and over, Brown County

Educational Attainment, Latino Population age 25 and over, Brown County

Over the past 25 years, the educational attainment of Latinos in Brown County has been reflective of the pattern of recent arrivals. Brown County’s Latino population nearly quintupled from 1990 to 2000; many were foreign-born non-citizens (see graph in “Immigration and Countries of Origin” section earlier). Consequently, the share of those who had less than a high school education rose from 41% in 1990 to 58% in 2000. In the past 15 years, gains in Brown County’s Latino population have been robust but more tempered than the 1990s. The proportion of Latinos without a high school diploma has fallen to 51%, and other higher categories have risen.

Public School Enrollments, Latino and Non-Latino Students by Level, Brown County, 2005 and 2015

Public School Enrollments, Latino and Non-Latino Students by Level, Brown County, 2005 and 2015

In terms of public school enrollments, the number of Latino students nearly doubled at the elementary level, more than doubled in the middle schools, and rose 150% in the high schools from 2005 to 2015. These increases helped to boost elementary enrollment and to sustain overall totals at the middle and high school levels as non-Latino enrollment declined.

Income and Poverty

Median Household Income, Latino=Headed and All Households, Brown County

Median Household Income, Latino=Headed and All Households, Brown County

The median income for Latino households in Brown County has been consistently lower than that for all households. It was 75% of all households in 1990, dipped to 68% in 2000 (influenced by an influx of new immigrants in the 1990s) and returned in recent years to 75%. Statewide, Latino households’ median income was approximately 70% of that of all households during 2010-2014.

Income in the Past 12 months of Households with a Latino Householder, Brown County, 2010-2014

Income in the Past 12 months of Households with a Latino Householder, Brown County, 2010-2014

The incomes of Brown County’s Latino households are concentrated between $25,000 and $50,000; more than four of ten households had incomes in this range. Roughly 20% of households had incomes below $25,000, and just under 20% had incomes from $50,000 to $75,000.

Poverty Status by Family Type for Latino-Headed Families, Brown County, 2010-2014
  Latino Families
Household Type Estimate Percent
Families with income in the past 12 months below poverty level: 747 22%
Of those families in poverty:
Married couple family 381 51%
Male householder, no wife present 59 8%
Female householder, no husband present 307 41%

 

 

 

The poverty rate for Latino families in Brown County was 22% during the 2010-2014 period, compared to 8% for non-Latino families. Of Latino families with incomes below the poverty line, one-half were married-couple families with children, and four of ten were female-headed households.