Food Access & Availability

Resources for Supporting Farmers’ Markets in Accepting FoodShare (SNAP) Benefits

Farmers’ markets can become licensed by the United States Department of Agriculture to accept federal food benefits (SNAP; known as FoodShare in WI). In order to accept FoodShare, farmers’ markets  need to have terminals that can process electronics benefits transfer (EBT) information, which allows for the process of government benefits to the authorized retailer. Refer to the resources below for more information on getting started with and expanding your farmers’ market EBT program.

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Getting Started
Additional Resources
Incentive Programs
Accepting WIC and Senior Farmers’ Market Nutrition Program Benefits
Grants and Funding Opportunities
Wisconsin EBT Evaluation Project
Contacts

Getting Started

Additional Resources

 

Incentive Programs at Farmers’ Market

USDA Food and Nutrition Service (FNS) fully supports implementation of incentive programs at farmers markets. Farmers markets interested in offering incentive purchasing programs to users of FoodShare, WIC or Senior Farmers Market Nutrition Program must let USDA FNS know of their plans during initial authorization or subsequent reauthorization. Learn more at the USDA FNS website.

Example incentive programs and additional resources:

Accepting WIC and Senior Farmers Market Nutrition Program Benefits at the Farmers Markets

The WIC Farmers’ Market Nutrition Program (FMNP) is associated with the Special Supplemental Nutrition Program for Women, Infants and Children, popularly known as WIC. Farmers’ markets can also become authorized to accept the WIC FMNP. To learn more about how to accept WIC FMNP vouchers at your market, visit the Wisconsin Department of Health Services website.

The Senior Farmers Market Nutrition Program (FMNP) provides vouchers to seniors to use at farmers’ markets. To learn more about accepting Senior FMNP vouchers visit the Wisconsin Department of Health Services website.

Grants and Funding Opportunities

Wisconsin EBT at Farmers’ Market Evaluation Project

The following instruments were developed by a workgroup of county Extension educators and public health professionals to support evaluation of EBT at farmers’ market programs in Wisconsin. Suggested protocol for implementing the questionnaires is included in each of the documents. Questionnaire language can be adapted to account for local EBT program names.

Please help us develop a statewide story for use of EBT programs at farmers’ markets. We would appreciate you informing Amber Canto and Kelli Stader of your intent to use this tool so that we can be sure to take your efforts into consideration. 

Contacts

General information on healthy food access and availability and farmers’ market programs

  • Amber Canto, State Coordinator Wisconsin Nutrition Education Program (FoodWIse), University of Wisconsin-Extension, Cooperative Extension
  • Kelli Stader, Nutrition Coordinator, Wisconsin Department of Health Services

Information specific to the WIC and Senior Farmers’ Market Nutrition Programs

  • Judy Allen, Coordinator WIC and Senior Farmers’ Market Nutrition Program, Wisconsin Department of Health Services